CoElkHunter
AH ambassador
I just looked at the US Inflation Calculator. That $15 Timex, say in 1957, would be about $157 now. Kind of high for a Timex back then? But, like with many things with fewer choices available to the consumer back in the day, companies were able to get higher prices for their products.Remember John Cameron Swayze? "Timex. Takes a licking and keeps on ticking".
The famous ice cube test and only fifteen bucks!