Why is it that when it comes to the big British Gun Makers, Rigby are the only brand that offers "affordable" models?

Anyone stop by the Rigby booth at ShotShow? They are supposed to have some 250 year commemorative rifles.

Any other of the British makes on display at ShotShow?
 
The deep blueing on this rifle, a friends Rigby, is drop dead gorgeous.
IMG_3958.jpeg
 
This thread has only reinforced my interest in the Rigby brand and has sold me on on buying one of their “poor-rich-man” models.

Now the only question is Highland Stalker or Big Game? It would have to be in either 275 or 416 Rigby.
Big Game 416
 
So why is this? are Rigby not viewed to be on the same level as those above? Are Rigby the only brand in this class that are trying to appeal to the hunters that aspire to own "London best" rifles with more entry level pricing? Do you feel like this pricing strategy cheapens their brand name at all?
It is hard to say.
I had similar question about what happened with British medium class rifles, and why they disappeared?

I think that disappearance of medium class firearm from UK industry is due to combination of several factors:
- loss of domestic market due to one of the strictest gun laws in the world
- loss of domestic market due to loss of interest in hunting of general population
- loss of colonies and loss of popularity for overseas sports

Then there are big names:
- they have marketing policy "best of the best", fine and bespoke guns, royal guns, for worlds elite.

In the same time medium class market demand is covered by imports.

Now to the question:
If Holland and Holland is Rolls Royce of the guns, Rigby is Mercedes of the guns.
So, I dont think that Rigby marketing policy cheapens the brand at all. It fits well in overall offers per class of firearm. I would love to own one!

And here is old thread about middle class british guns:

 

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updated available dates for 2025 season,

14-19 March
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jump on these dates fast, I am about to head out on my American marketing trip and they will go quick,
 
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